ora // blog
How ready is the web for agents?
What we're learning from scanning thousands of products for how well AI agents can find, understand, and use them.
We partnered with Vercel to launch is-agentic.com
We partnered with Vercel to launch is-agentic.com: a new agent readiness scanner tailored for the sites builders ship on Vercel, powered by the Ora ranking.
How Telnyx used Ora to grow agent signups and excel in agent readiness
Telnyx sits at #1 on the Ora leaderboard - 98 out of 100, grade A+ - and more than 30% of agent signups now convert to paid. This is how they got there.
Deep Scan v2: we ran the agents, then scored what they did
The old scan sent agents to role-play our checklist on every run. It was our opinion, and it was slow. v2 flips it: we run real agents across thousands of intents and sites in our lab, learn where they succeed and stall, and reverse-engineer the score from that. The live scan now finishes in 20 to 30 seconds, and only signals we have verified agents rely on count.
What agents actually reach
Real agents lean hard on the human web - homepages and docs, in the same order a person would - and barely reach the files we built for them. Where those files do get reached, they convert better than anything. The bottleneck is discovery.
Deep Scan v1.1: every layer just got deeper
v1 ran real agents at every layer. v1.1 makes those agents work harder. Discovery is now a true AEO/GEO benchmark across answer engines. MCP gets graded on Anthropic's own best-practice guidelines, not just whether the endpoint responds. Some scores will drop. That's the point.
The state of agent readiness
Agents are the new customers. We scored thousands of products on whether agents can actually work on their sites. 99% aren't ready. Here's what the 1% are doing differently.
Introducing Deep Scan: a benchmark, not a checklist
Static scanners can tell you whether your site serves the right files. They can't tell you whether an agent picks you. Deep Scan spawns real agents at every layer of the AgentReady standard, from open-web discovery to multi-turn task completion, and grades on what they actually did.
Introducing AgentReady: the first open standard for agent readiness
The agentic web has a dozen protocols and no shared way to name what a product should implement. AgentReady is the first open standard for agent readiness: vendor-neutral, MIT-licensed, and deliberately separate from how anyone scores against it.